If there’s one experience in Dubai that consistently captures the imagination of travelers from every corner of the world, it’s the desert safari. From high-energy dune bashing to tranquil sunset dinners in Bedouin-style camps, a Dubai desert safari is more than just a tour—it’s a showcase of the UAE’s natural beauty, hospitality, and heritage.
For travel agents looking to create unforgettable Dubai itineraries, knowing how to present and sell the right safari experience can set your services apart. In this guide, we’ll walk you through what makes desert safaris so iconic, how to choose the right one for your clients, and the insider insights that only locals
What Makes a Dubai Desert Safari So Unique?
Unlike traditional wildlife safaris in Africa, Dubai safaris are immersive cultural and adventure experiences, where the vast desert landscape becomes the backdrop for thrill, storytelling, and luxury.
Imagine this: fiery-orange dunes stretching to the horizon, the scent of freshly grilled meats wafting from a desert camp, the sound of oud music under a starlit sky… A Dubai safari blends adrenaline with tradition—offering a once-in-a-lifetime contrast to the city’s futuristic skyline.
It’s an experience that resonates across all travel styles, and for agents, that means broad appeal and high rebooking potential.
Types of Desert Safaris: Matching the Right Experience to Your Offering
There isn’t just one kind of safari—and that’s where many agents get stuck. Here’s a quick breakdown of the most common options you can include in client packages:
- Morning Desert Safari
Ideal for short-stay guests or those who want to beat the heat. Includes sandboarding, light dune bashing, and a chance to snap photos without crowds. - Evening Desert Safari
The most popular option. Combines action (dune bashing, camel rides) with sunset views, BBQ dinner, and live cultural shows at desert camps. - Overnight Desert Safari
For clients craving a deeper connection with nature. Think: sleeping under the stars, traditional tents, and campfire storytelling. - Luxury or Private Safari
Includes high-end vehicles, private camps, gourmet dining, and concierge-style experiences—ideal for VIP clients or incentive groups.
Tip: Many first-time agents assume evening safaris are the only option. Including other formats shows expertise and increases client satisfaction.
What’s Included in a Desert Safari?
While inclusions can vary, most packages offer a mix of the following:
- Dune Bashing in 4x4 Land Cruisers (not recommended for clients with back issues)
- Camel Riding for photos and short loops
- Sandboarding down soft dunes
- Falcon Photography—a popular souvenir experience
- Henna Art, Shisha, and Arabic coffee & dates
- BBQ Dinner in the evening, often with belly dancing and Tanoura shows
At Kimia Journey, we tailor inclusions based on guest expectations—because we know that what delights a honeymooner might not suit a corporate group.
Behind-the-Scenes Tips from the Ground
Here’s what most generic safari tour descriptions won’t tell you:
- Season matters: October to March is the best time for safaris—cooler weather, clearer skies.
- Don’t oversell dune bashing: Not all clients enjoy it. Some prefer a gentler ride or may have health conditions.
- Not all camps are equal: Some “budget” camps cut corners—leading to bad reviews. Choose operators with clean facilities, licensed drivers, and authentic entertainment.
Last winter, one of our European travel agency partners booked a private sunset safari through us for a honeymoon couple. What they didn’t know is that it was also the bride’s birthday. We arranged a surprise cake, candles in the dunes, and a private table under the stars. The couple later wrote a heartfelt email calling it “the most unforgettable evening of our lives.” The agent told us it earned them a 5-star review and two referrals within a week.
Why Partner with a Trusted DMC for Safari Tours?
When selling a safari, agents aren’t just selling a tour—they’re placing their reputation in the hands of an operator.
With Kimia Journey, you get:
- Access to vetted safari providers with excellent safety records
- Customizable safari packages—daytime, evening, VIP, or group setups
- Competitive rates with no compromise on quality
- A ground team that handles logistics and emergencies in real-time
- Seamless integration with your full Dubai itinerary
We’ve seen time and again how a well-executed safari becomes the highlight of a client’s trip—and a reason they recommend your agency to others.
Conclusion
Dubai is a city of superlatives, but it’s in the desert where travelers often feel the heart of the UAE. A desert safari delivers authenticity, adrenaline, and unforgettable moments—and for travel agents, it’s one of the easiest ways to turn a good trip into a great one.
As a local DMC, we know how to align the right safari with the right audience—and we’re here to help you do the same.
Let’s collaborate to create safari experiences that are safe, personalized, and professionally executed.
.png)
